SEO web development in 2018

Use Outbound Links

This can be a simple, white hat SEO strategy to obtain additional traffic. Outbound links to associated pages helps Google figure out your page’s subject. It also demonstrates Google that your page is a hub of quality information.
Not linking out might be the #1 on-page SEO error that I see people make. I try and use 2-4x outbound links per 1000 words. That’s a good guideline for the majority of sites.
Keep in mind the websites you link out to reflect on you. Thus make sure to link out to authority sites whenever potential.

Dazzle with Multimedia

Text can only take your articles up to now. Engaging pictures, diagrams and videos can reduce increase time and bounce rate on site: two critical user interaction rank factors.
Because I firmly think that it makes my content direct upward better, that’s.
But it has a pleasant Search Engine Optimization benefit to boot: multimedia helps you foster those user-interaction signals that Google continues to be paying more attention to. And it raises the perceived value of your content –which means that individuals are more likely to link to it.

Add Modifiers To Your Own Title

Using modifiers like “2016”, “ ”, “guide” that is best, and “review” will enable you to rank for long tail variants of your target key word.

Use Social Sharing Buttons

Societal signs may not play a primary role in ranking your website. But shares that are social generate more eyeballs in your articles.
And the more eyeballs you get, the more likely someone is to link for you. So don’t be shy about putting social sharing buttons prominently on your own website. In fact, a study by BrightEdge found that societal sharing cans increase .
Social signs aren’t an important part of the Google algorithm. But you may be given an indirect rankings boost by societal shares on sites like Google, Twitter and Facebook.

Boost Website Speed

Google has stated on the record that page loading speed is an SEO rank signal. You'll be able to increase your website speed by switching to hosting that is more rapid, compressing images, and using a CDN.
Make sure your website doesn’t take more than 4 seconds MunchWeb found that 75% of users wouldn’t re-visit a website that took to load. It is simple to assess your website’s loading speed using the exceptional GTMetrix.com: CDNs and cache plugins are nice, but investing in superior hosting is the #1 thing you can do to create your site quicker.
$5/month hosts are decent for the amount of money you’re paying. But they don’t hook you up with serious speed. I’ve literally dropped load times from 6 seconds to less than 2 seconds by changing from a $5 shared hosting plan to some top notch host (I use Combination Hosting here at Backlinko). From a conversion and Search Engine Optimization perspective, the ROI of premium hosting can’t be defeat.